|
Science communication involves the transfer of scientific knowledge. This can be from scientists to the general public, scientists writing for journals, or science in the media.
Science affects everyone, yet many people feel intimidated or apathetic towards science. Science is a specialist profession with complex terminology and language. For this reason science communicators need to be grounded in both the science and communication sectors.
Science communicators are ‘knowledge brokers’, and facilitate the exchange of information and knowledge. As knowledge brokers they reside on the periphery of the science and the communication fields. Science communicators are interstitial, creative, bridging and often work invisibly.
Science communication channels include:
• Scientific journals
• Print and online media
• Public presentations
• Lessons
• Video
• Interactive centers, public museums and places of interest
Kexue Communication can address your science communication needs. We are qualified and experienced knowledge brokers, and can implement creative and innovative solutions for you, your team, and your organization.
|